Preparing The Film
Goal Line Studios · Pleasanton, CaliforniaEvery world
Every world
starts here.
Northern California’s largest full-service sound stage—and a direct path from imagination to air.
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01 · THE TOOLKIT
Our studio.
Your toolkit.
A cinematic canvas, live broadcast infrastructure, flexible stages, post-ready workflows, and a team that knows how to move ambitious work from first frame to final delivery.
Selected clients · collaborators · productions
02 · THE VOLUME
Goal Line Studios · Pleasanton, CANorthern California’s
Northern California’s
largest full-service sound stage.
Hover over the plan or a room name to explore. You can also tap a room or use the Tab key.
All spaces & amenities
Studio A
Bring digital locations onto the stage with a 106-foot-wide, 20-foot-high J-curved LED volume. Plan camera moves, lighting and virtual scenery together.
- 106′ × 20′ LED volume
- Disguise media servers
- Stype / RedSpy camera tracking
- Unreal Engine virtual sets
Studio B
A compact virtual production environment for interviews, sports programming, branded series and rapid creative development.
- Approximately 23′ × 13′ LED wall
- LED floor and desk
- Pixotope + Unreal Engine
- Virtual sets and set extensions
Grip & Lighting
Coordinate on-site grip and lighting rentals with the stage manager. Equipment selection depends on the needs and availability of your shoot.
- On-site grip and lighting rentals
- Stage-manager equipment planning
- Coordinate rigging and crew needs
- Confirm inventory before booking
Archive & Servers
The archive bay and Pixotope server room connect media preservation with Studio B’s real-time production workflow.
- Legacy media digitization
- Organized media and metadata
- Pixotope server infrastructure
- Discuss formats and delivery needs
Sound Room
Record voiceover, ADR, podcasts and smaller ensembles in a dedicated sound room built around a 32-channel Midas M32 mixing and recording suite. A fiber connection to the stage keeps audio work connected to the wider production. Bring your session requirements to the team to plan recording, monitoring and sound design.
- 32-channel Midas M32 suite
- Fiber connection to the stage
- Voiceover and ADR
- Podcast and sound-design sessions
Stage Entrance
An oversized stage entrance accommodates large production equipment and vehicle work. Coordinate dimensions and access with the stage manager.
- Oversized stage access
- Technocrane and equipment access
- Vehicle production planning
- On-site parking by arrangement
Conference Room
Meet above the action in an upstairs conference room overlooking the stage, with presentation and planning tools close at hand.
- Upstairs room overlooking the stage
- 60-inch presentation monitor
- Dual whiteboards
- Production meetings and client reviews
Commercial Kitchen
A dedicated commercial kitchen supports crew meals and event catering, with a separate entrance for caterer access.
- Six-burner Wolf gas stove
- Dual ovens, griddle and grill
- Traulsen refrigerator and freezer
- Separate caterer entrance
Hair & Makeup
A dedicated preparation space supports talent before they step onto the stage.
- Two vanity stations
- Hair-washing basin
- Dedicated talent preparation
- Coordinate access with your booking
Green Room
Give talent and guests a comfortable place to wait, prepare or follow the production between takes.
- Seating for 8–12 guests
- 60-inch 4K monitor
- Live production feed capability
- Separate talent lounge
Wardrobe
A dedicated wardrobe and changing room supports costume preparation and outfit changes during production.
- Wardrobe preparation
- Private changing space
- Close coordination with hair and makeup
- Confirm room availability
Room and equipment availability is confirmed with your booking.
Main Facility Plan · Studio C is at a separate location. PAC-12 control rooms are at PAC-12 headquarters.
Studio A · Goal Line StudiosStudio A
The Volume
A cinematic-scale LED volume powered by Disguise with a dedicated Disguise server room, Stype/RedSpy camera tracking, and Unreal Engine. Build virtual sets and extend physical scenery in camera, with room for ambitious crews and ambitious shots.
- 106′ × 20′ LED volume
- 10,000 sq ft facility
- 53′ unobstructed cyc
03 · CAPABILITIES
From First Frame.
To Every Audience.
Sports programming. Original content. Distribution. Keynotes. Digital Lecture Hall. One production partner connecting your idea to its audience.
Production Path 01
XR + virtual production
Real-time environments, in-camera VFX, camera tracking, and an LED canvas built at cinematic scale.
Imagine → Build → Capture
Production Path 02
Live broadcasting
Live production tethered directly to PAC-12 headquarters and its eight control rooms.
Stage → Fiber → Control → Air
Production Path 03Concept Visualization
Digitizing + archives
Preserve legacy footage, add searchable intelligence, and build new distribution and revenue paths.
Preserve → Index → Activate
Production Path 04Concept Visualization
Podcasting
Broadcast-quality audio, multi-camera video, live streaming, and flexible scenic environments.
Record → Stream → Publish
Production Path 05
Full-service production
Bring your crew or build one with ours—from previsualization through production and delivery.
Previsualize → Produce → Deliver
Production Path 06
Premium events
Turn the volume into a keynote, launch, screening, concert, or one-of-one brand experience.
Design → Transform → Experience
Production Path 07
Digital Lecture Hall
Bring learning beyond the lecture theatre. Create immersive faculty lectures, executive education, research presentations, and professional courses against real-time visual environments. Capture clear sound and multi-camera instruction, connect remote learners, and turn one session into reusable learning modules. Plan an experience around your institution’s audience, accessibility needs, and delivery platform.
Teach → Connect → Extend
Production Path 08
Keynotes
Give the big idea a stage worthy of it. Surround your speaker with cinematic presentation environments, integrate demonstrations and live guests, and capture a polished multi-camera program. From executive addresses and research breakthroughs to global product launches, connect the room with audiences everywhere.
Present → Inspire → Amplify
Live infrastructure
04 · LIVE
Exclusive PAC-12 REMI Studio PartnerFrom the volume
to broadcast—live.
Goal Line Studios is PAC-12’s exclusive REMI studio partner, directly tethered to PAC-12 headquarters. Through this partnership, productions can access their eight control rooms—connecting talent on our stages with remote production teams and live programming. These are PAC-12’s control rooms, separate from Goal Line’s Studio C facility.
STAGEFIBERCONTROLAIR
05 · ARCHIVE
Preserve what mattersLegacy footage.
New life.
Goal Line turns aging tapes and hidden libraries into protected, searchable, production-ready media—then connects the archive to new stories, platforms, audiences, and revenue.
01Intake
Know What You Have.
Start with an inventory of formats, volumes, condition, and priorities. Identify rights information, sensitive material, and the moments your team needs first. Agree on handling, naming, and a practical preservation plan before capture begins.
Output: A Prioritized Archive Plan02Digitize
Protect The Original. Capture The Detail.
Match the playback workflow to each tape format. Monitor picture and sound during capture, identify damaged or unstable media, and agree on master and access-copy formats. Quality checks and exception notes make the handoff traceable.
Output: Preservation Masters + Access Copies03Index
Make Every Moment Findable.
Organize the collection with consistent titles, dates, people, events, and other useful metadata. Discuss transcripts and searchable descriptions where appropriate. The goal is a library your producers can use without searching shelf by shelf.
Output: An Organized, Searchable Collection04Activate
Give The Archive Its Next Chapter.
Identify material for new programs, documentaries, social edits, educational content, or licensing discussions. Connect the archive with Goal Line Playbook to explore programming and distribution opportunities, subject to your rights and clearances.
Output: A Content Activation Roadmap
07 · MADE HERE
Proof at production scale.
Sports. Commercials. Originals. Events. Impossible locations.
On Set · In CameraReal Talent.
Real Talent.
Virtual Worlds.
The transformation
One set. A whole new world.
Step behind the camera in Studio B, then see how virtual set extensions take the scene beyond the physical LED surfaces.
The physical Studio B set, seen from behind the camera.
After · Through the camera
37 seconds · Set extensionsBeyond the edge of the set.
Watch the virtual lunar environment extend beyond Studio B’s LED wall, floor and desk as the camera moves.
Inside Goal Line
See what the stage can do.
From live connection to impossible environments, take a closer look at the facility behind the frame.
Film includes soundCONNECTED BY DESIGN
Extraordinary Work.
Exceptional Partners.
Our collaboration network brings together the tools and specialists behind the frame.
08 · THE LEGACY
Built by John. Rebuilt by Joe.The same walls.
A new frontier.
The idea began on the Madden Cruiser. John Madden needed a production home where he could record without leaving Northern California. Joe Madden helped turn that idea into Goal Line Studios.
In 2023, Joe transformed the facility again—installing its 106-foot XR volume and building a world-class home for the next generation of film, sports, broadcasting, branded content, and original programming.
The legacy is the foundation under everything we build next.
Joe MaddenCEO · Executive Producer
09 · THE TEAM
The people behind the signal.
Production pedigree, operating discipline, and a bias toward making ambitious work real.
01
Joe Madden
CEO · Executive Producer
02
Chris Montgomery
Chief Operating Officer
03
Bill Giba
Stage Manager
04
Justin Mead
Technician, Operator, Archivist
05
Corey DeLasaux
IT, Network, Archivist
06
Sam Madden
Operator and Technician
Continue intoGoal Line PlaybookExplore the full media company YOUR NEXT PRODUCTION STARTS HERE10,000 SQ FT · ENDLESS POSSIBILITY
What World AreWe Building Next?
GOAL LINE STUDIOSSCENE 01
Virtual Production
Make The Impossible Tangible.
Unreal Engine worlds, tracked cameras, and a cinematic LED volume. Build the location around your story.
Choose Your World
Disguise + Pixotope · Virtual Sets · Set Extension
Bring Your Dates. Your Ambition. Your First Idea.